Twins Tower: From Manual Chaos to 80% Sales Automation
How a mid-sized developer in Bangkok automated 80% of their sales operations and reduced administrative overhead by 65%.
Alex Chen
Head of Customer Success

Twins Tower Development Co. manages three active projects totaling 450 units. Before DomusHub, their 8-person sales team was overwhelmed by manual processes. After implementation, they automated 80% of routine tasks.
The Starting Point
Like many growing developers, Twins Tower had outgrown their spreadsheet-based system. Their challenges included:
- Invoice generation taking 45+ minutes per deal
- Commission calculations done manually each month (2 days of work)
- Client payment reminders sent manually via WhatsApp
- No visibility into agent performance
The Transformation
DomusHub automated key workflows:
Document Generation
Contracts and invoices now generate automatically from deal data. What took 45 minutes now takes 2 clicks and 30 seconds.
Payment Tracking
The system automatically sends payment reminders based on installment schedules. Overdue rate dropped from 23% to 8%.
Commission Management
Commissions calculate automatically based on configurable rules. The 2-day monthly process became a 5-minute report review.
Results After 8 Months
"Our team went from spending half their time on paperwork to spending 90% of their time with clients. The numbers speak for themselves."
— Natthapong Sirisamphan, Managing Director
Lessons Learned
- Start with the highest-impact automation (for them: payment reminders)
- Get team buy-in early by showing individual time savings
- Don't try to customize everything at once — use defaults first
